How to Grow Your Business – Top Tip #1 – Back Your Own Strengths

Posted by Bennie Groenewald on 16 February 2018.



Bennie Groenewald

LLM Tax Law, B.Proc, HDip Tax

The Tax Shop Head Office

More about Bennie Groenewald

After having qualified and practiced as a Commercial lawyer Bennie worked in the Banking and Financial services industry for 25 years across multiple market segments in South Africa, Sub-Saharan Africa and the UK, the last 14 years of which in senior and executive leadership positions. During this time, he dealt extensively with cross-border banking and finance including project finance, asset finance, debt capital markets and derivatives, including the legal aspects thereof. In recent years, Bennie has played an active leading role in investment, credit and risk management as well as sound corporate governance.

Be brutally honest and acknowledge your specific personal weaknesses. Then surround yourself with the right people to balance those weaknesses with their own specific strengths.

You can’t do it all by yourself, so hire the best people that your business can afford. Trust the team’s knowledge and collective wisdom.

If you build your business around your own strengths and talents, you will have a far greater chance for success.

Do not attempt to copy your competitors or other successful people. Gary Vaynerchuk, the legendary and inspiring entrepreneur, millionaire Angel Investor and Associated Press best-selling author said, “A penguin cannot become a giraffe, so just be the best penguin that you can be.”

Do what you know, know what you do and make sure you know what not to do.

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